Insights

CGIs – the bigger picture in property marketing?

Computer generated images are a crucial tool for housebuilders. In this latest Insight, Queensberry Properties’ marketing director, Hazel Davies, explains how the appliance of technology can help sell a lifestyle as well as a development, enabling buyers to imagine what a future home will look like before construction begins “Before the internet revolutionised house hunting, …

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The Opportunities Offered by Brownfield Land

According to Queensberry Properties’ Land and Development Director, Fraser Lynes, there’s no need for our cities to continue expanding outwards, when Scotland has plenty of urban land available for redevelopment. Fraser explains: “For almost a century, people have worried about suburban sprawl and the growth of our cities. It’s been referenced in literature, from George …

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The Challenges of Residential Architecture

Architecture has always influenced how we use and enjoy our homes, but 21st century homeowners expect more from their properties than ever before. Queensberry Properties’ sales and marketing director, Hazel Davies explains. “Residential property design has always been shaped by two distinct (and sometimes opposing) forces. Builders and developers are responsible for setting the architectural …

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The Importance of Micro-Markets

Scotland’s property market has fragmented since the new millennium. In this latest Insight, Queensberry Properties’ sales and marketing director, Hazel Davies, explains the importance of why developers are increasingly tailoring development designs and specifications for particular locations and highlights the forthcoming and groundbreaking New Waverley development in the heart of Edinburgh’s historic old town. Hazel …

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A review of the 2018 Scottish Property Market and a look ahead to 2019

As 2019 approaches, director of Queensberry Properties, Steven Simpson considers how the Scottish residential market has performed this year, and summarises what to expect over the next twelve months. “It’s fair to say 2018 has been a particularly eventful year from a political standpoint, with lengthy negotiations regarding the United Kingdom’s departure from the European …

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The future of new homes

Creating homes fit for tomorrow is a complex task. Queensberry Properties’ sales and marketing director, Hazel Davies, takes a look to the future and explains the importance Queensberry place on future-proofing their homes in readiness for forthcoming advances in technology.